The BFRC Difference

The BFRC Difference

The BFRC Difference

The BFRC has a long history of raising standards in the industry, being the first to deliver measurable and understandable performance ratings for windows and remaining the most trusted ratings provider in the UK. The organisation is now expanding its service offering, with new testing and certification services that will each be underpinned by The BFRC Difference.


BFRC Managing Director Richard Sellman, explains: “It’s not uncommon to hear that a company is customer focused, but how much of that is lip service and how much is reality? As we grow and expand our service offering, we’ve been thinking long and hard about what being ‘customer focused’ really looks like. Our foundation is the reputation we have for being credible, reliable and knowledgeable; maintaining and building on this is key.

“We’re committed to exceeding the high standards our members and clients have come to expect. We want to move away from that typical customer / supplier relationship, and grow our reputation as a collaborative partner, on hand when needed to make testing and certification easier.

Going above and beyond in the every day

“Our newly launched CWCT service is a prime example. A client had concerns about an installation on a busy site. The best time to test the product was before the site opened, so our team arrived outside of normal working hours, so we could be out of the way prior to the day’s schedule kicking in. Of course, the client was delighted as we’d gone beyond their expectations.  They appreciated our reactive response and the flexible yet professional way the project was delivered. 

“We’re prepared to go the extra mile. We want to be helpful and accommodate our customers’ needs as much as possible, while at the same time delivering a professional and reliable service. Furthermore, everything we do is backed up by comprehensive reporting, delivered in a timely manner.

“The BFRC team are highly experienced, and we are going to use that wisdom to drive standards forward. We have a shared objective to provide a great service and support our members beyond expectation, and everybody pulls in the same direction to make that happen.

Knowledge for the greater good

“In our state-of-the-art lab we can also offer R&D services to support product development and analytical services to provide greater depth of understanding of product performance. In a tough market and amidst changing legislation, there is a growing expectation to deliver the designed performance in the installed product, and we want to work with the industry to ensure confidence that products will continue to perform throughout their product lifecycle. 

“Our goal is to support clients in their drive to have confidence in their product performance. We’re seeing a cultural shift across the construction industry as a whole towards ‘doing the right thing’, which we’re supporting with The BFRC Difference.”

For more information, visit www.bfrc.org or email enquiries@bfrc.org  

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